
From looking at this advert, we can clearly see that it has not been made professionally. However, this is not a bad thing.
The title of the song is 'Windows' and the producers here have taken this in a very literal sense, and have cut the advert into little boxes (or windows). We can see the artist through these windows, however some of the boxes have been cleverly used as a way to present important information, such as critical acclaim and release dates.
From looking at the artist, one may assume that the genre of music is 'indie/alternative rock'. This mainly due to his clothing (Branded hoodie, beanie hat, jeans and worker boots).
We can also take note that he is sitting on a bale of hay. This gives connotations that perhaps he is performing country music, or that this particular song has nature based themes and lyrics present.
Finally, the artist could be seen as very friendly, as he is smiling or laughing, and sitting in a very casual pose, facing away from the camera. This could give the suggestion he is laughing at someone else, giving this particular shot a 'candid camera' feel.
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